Asia Artist Award
A large-scale K-culture entertainment event that brought one of Korea’s major music and acting award ceremonies to Vietnam, connecting Vietnamese fans with leading K-pop idols, actors and Asian entertainment stars.
Project category
Project category
A large-scale K-culture entertainment event that brought one of Korea’s major music and acting award ceremonies to Vietnam, connecting Vietnamese fans with leading K-pop idols, actors and Asian entertainment stars.
A TikTok hashtag challenge campaign that strengthened Lotteria’s youthful and friendly brand image among Gen Z